Steps of new product introduction - and how a contract manufacturing partner can help
New product introduction (NPI) is essential to a company's ability to compete. When a new product is introduced, there is pressure to move as quickly as possible while yet providing the greatest quality. You only get one chance to leave a good first impression on prospective clients! Companies that frequently introduce new goods are aware of the importance of systems and their integration in controlling all the elements of a successful launch. To this aim, having the proper manufacturing execution system, or MES, helps enhance the launch of new products by assuring successful, repeatable, and consistent launches.
But achieving this objective is far simpler said than done. In addition, there are numerous difficulties when dealing with highly technical products. The capacity to manufacture or maintain a product can be hampered by outdated parts or inflated expenses. At the same time, firms operating in contexts with strict compliance standards, such those for medical devices or aviation components, must traverse a maze of regulations. Not as a last-minute chore, but early in the product design phase, these requirements must be managed successfully.
The role of MES in improving the introduction of new products
More and more manufacturers are depending on their MES to successfully launch new products as a result of this challenging environment. One reason is that all product engineering and design data can be digitally captured by a MES. This method combines project management, compliance, and design systems with production workflows so that your company can successfully automate the entire procedure.
The Advantages of MES
- Removes barriers: An MES can improve your data collection capabilities across engineering, design and production by removing the barriers that often exist between departments. The result is a much deeper insight into how products perform in the field, and a clearer picture of any areas that need improvement. Knowing what is working well - and not so well - in your current products is critical to a successful new product launch.
- Reduce costs: Costs are frequently greater when a new product is introduced. By assisting you in properly allocating everything from staff scheduling to raw supplies, the right MES may help you avoid overusing resources during this process. Your shops can operate at full capacity by reducing machine downtime. During this ramp-up stage, it also collects all the pertinent data, which can later serve as a great resource for learning how to best enhance performance in the future. This resolves a significant issue for all manufacturers: obtaining predictable costs that settle following the launch of a new product.
- Keep what works: A modern MES can help you learn from past successes and failures, so you can keep the materials and processes that worked in previous product launches while improving those that didn't. In a highly technical product like a new multi-million dollar satellite, there will always be new technologies and major innovations with each new generation of product. This makes it even more important to understand what has worked before and keep it if possible. An MES can help you understand and retain the best aspects of past designs.
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